The health and welfare of dogs blatantly promote natural, cold-pressed dog food without inferior ingredients. The animal feed industry has been growing for years and animal feed chains to expand rapidly. This is no wonder: according to the industry association pets (IVH) 5.4 million live in German households about and in Austria is, after all, about 500,000 dogs and this, best to feed. The major manufacturers to their customers are competing multi-million dollar advertising budgets, so-called premium dog food lines, increasing product variety and special food for puppies, young and older, portly and sporty, old and sick dogs. Unfortunately, however, there is an often unnoticed downside of shiny, trying to broadcast the high-gloss packs: our dogs are and remain descendants of the Wolf. The dog (whether now Yorkshire Terrier or Bulldog) is therefore a meat eater and his body is accordingly: he has strong teeth a powerful chewing muscles turn into the prey, and a very short intestinal tract. Its digestive juices are very aggressive and capable of digesting bone pieces in a short time. Industrial manufactured finished feed was it well wet or dry food meets usually the physiological criteria, which are necessary for a proper and healthy dog diet: small portions of meat, too high additions of industrially processed grain waste and accessories of artificial vitamins and preservatives are harmful for the body of the dog simply! Also, the raw materials in so-called extrusion procedure are processed.
While the raw materials to at least 140 C are heated, pressed under high pressure through nozzles and into its final shape. So valuable vitamins and minerals are lost and the proteins are destroyed. If these natural substances are no longer available, diseases door opens: both obesity, allergies, diarrhea, constipation, eczema, skin diseases, but especially cancer, Joint diseases, diabetes and cardiovascular disease are required often back on years of poor nutrition our four-legged friends.